Magnetic Marketing

Yes...It's A Thing

So what am I talking about? Is it a dynamic marketing message or just marketing on a magnetic sign? Both! There are few people who have not seen a pair of magnetic signs on some company vehicle driving around, right. But there are various ways to use magnetic signs.

Magnetic Car Signs

The most typical and widely viewed way to use magnetic signs is on a vehicle. The convenience of their size and remove-ability makes them a popular choice to get a branding message out. But magnetic signs can be used in different settings as well.

On A Wall

Home Schedule

On a Wall? You bet. Have a magnetic surface or wall within your business or home? You may wish to get your marketing message out by using changeable magnetic signs. Any wall can become a magnetic surface with a coating of magnetic paint. Want to keep track of a schedule, grocery list or just let the kids produce their works of art? Why not put a dry-erase board with a magnetic backer right onto the wall. Vital Signs can help you with the design.

On A Menu Board

Easy-To-Change Menu Board

Many restaurants have figured out that their menu selections or  pricing needs to be changed frequently. By having a magnetic menu board system, making changes to food selections or pricing becomes an easy and inexpensive change. Creating an attractive and custom magnetic menu system is easy and does not have to break the budget in the process.

Safety or Countdown Signs

Safety or Countdown Signs

Need to motivate employees by showing how many days the company has gone without having an accident? Or maybe your having a company-wide countdown until the Corporate Anniversary Event. Magnetic signs work great for this type of need.

Gallery Wall

Magnetic Gallery Wall

Want a great idea of how to use those family pictures you have thrown in a box or other creative artwork? Creating a magnetic gallery wall is the perfect idea. What better way to showcase your many memories or design esthetic than to keep a changeable wall gallery.

Kid's Room Design

Kid's Room Magnetic Wall Design

Kids love to play with things that they can manipulate. A magnetic wall is the perfect solution for allowing creativity to bloom or zoom. Whether it's magnetic cars on a magnetic road, magnetic paper dolls or ABC's and 123's, magnetic design is a fun & smart solution for kids.

That Reminds Me...

Hey..all of this discussion about the smart uses for magnetic signs reminds me that Vital Signs has just launched it's 3rd Quarter Build Your Brand GIVEAWAY. And guess what? Our third quarter GIVEAWAY is a pair of magnetic signs up to size 18 X 24. That's right..Vital Signs is going to help you to market your business or send a message with magnetic signs. All you have to do, is to go to our Vital Signs Homepage: Vital Signs Build Your Brand GIVEAWAY to sign up. You can even sign up every day if you are so inclined. The more you enter, the better your chances. Now granted, it's not the Powerball, an HGTV house or 12 Days of Christmas Ellen giveaway..but FREE is FREE and we love giving back to our local community. So be sure to get your entries in!!

Magnetic Brainstorming

Have an idea for magnetic signs that we can help with? The Vital Signs Design Team is ready for your call! Call Us Today! 

(412) 494~3308

www.vitalsignspgh.com

Give Them Space

Unique Space That Is..

We've either had them, will have them or been them...teenagers that is. And there is one thing that is pretty universal about teenagers. They like their own space. Often, they choose to spend a lot of time in their rooms, good, bad or ugly. (I'm talking about the space...not the attitude.) The attitude can be challenging to change, but the space...not at all. Now more than ever, Vital Signs has a large variety of vinyls and digital products that is sure to calm the savage, snarling teenager and bring big color fun to the teen space.

Decorate The Door

Start At The Door

The one thing that most teenagers aspire to achieve is their independence. And let's face it, they are at that stage that is somewhere between pre-adult and adolescence and trying desperately to feel grown up. They want their own space with their own personal touch applied to it's design. Mom's may still have some influence here, but typically the pre-adult teen calls the shots here. Not to worry. Vital Signs can help navigate this design territory and come up with an all-around acceptable design. And there is no reason that design shouldn't start at the door. Fun and whimsical or from another dimension, we'll take this entry to a new universe.

Focal Wall Mural

A Focal Wall Mural

Wall graphics have come a long way from taped up magazine tear-outs. A creative focal wall featuring your teen's favorite sport or hobby is sure to bring on a happy mood. If your child is going to spend a great deal of time in his/her room studying, resting or socializing, the room should be a fun reflection of who they are.

Make it a Mom/kid project. Why not invite your teen to be an active part of the room planning design. Let them infuse their design creativity into the plan. This way, they will feel more invested in the process and enjoy the completed room design more.

A Fun City-Scape

Nothing's Permanent

A Few Simple Graphics With A Big Message

I remember when my daughter and I decided to re-do her room (a long time before the ease of digital graphics). We decided to paint each wall & the ceiling a different color. All my husband kept saying was..the next people who buy this house can change this room. We had painted the ceiling a deep 3 coat layer of magenta. But there is no need to go to those lengths. With digital prints and vinyl graphics, it's easy to get a colorful design effect which will last as long as you want it to. 

Here's A Unique Split Panel Mural

Add A Sport

Custom Wallpaper

If you're looking to customize the entire room, custom wallpaper may be the option you want to consider. Vital Signs can now create one-of-a-kind wallpaper. Imagine a pattern that includes your child's school name, or maybe your child's name or possibly the school mascot. We can do it! 

The Materials

As I mentioned, customized graphics are just that. We now have materials that are as simple to install as peel and smooth vinyl. Like to change the look frequently or maybe the spouse just learned about a transfer & the house needs to be put on the market... you can put the room back to it's original state within a short period with our removable graphics. 

We'll Help You Plan!

Call Vital Signs Today. 

(412) 494-3308

Our design team is ready to help you create a teen space that is sure to get you a little "parent cred" and even a few smiles!

Don't forget to enter the Vital Signs Build Your Brand GIVEAWAY! The drawing is coming up June 30th. Go to the Vital Signs Homepage to Enter!

The WORD Is...

In Living Color

Monument Sign With A Digital Message Center

Everyone has a message, and churches have a lot of them. Of course the weekly verbal message on their day of worship is the most important one. But there are various other messages that are utilized in churches and synagogues which take on different forms.

Typically a church will have a building identification sign somewhere on the lawn outside of the church. It most often will be what the sign industry refers to as a monument sign. Usually, this is a larger sign which may or may not incorporate: Lights, Digital Messaging, Changeable Letters, etc. Did you know that Vital Signs can even match your monument sign to the same material that the church is built from? (Brick, Stone, Stucco, etc.)

Some churches may opt for a smaller, more modest post and panel type sign. There is a huge variety of the signage types and materials in which to choose from. Signs that incorporate a digital messaging center allow daily or weekly variability of posted messages and information. If digital messaging is in the sign budget, the sign will easily pay for itself over time. Digital messaging provides an on-going dialogue from the church to community and travelers passing by. It is an excellent way to invite the community in and build up church membership.

Stained Glass

Stained Glass Look-Alike Window

Churches with beautiful stained glass windows leave me in awe. No matter what church I am in, I always love the beauty of stained glass windows and the story they tell. But let's face it, not every church has the budget to put in expensive stained glass windows. But Vital Signs can provide an equally colorful and attractive economical version. 

Vital Signs has access to media that can be printed on and installed into the windows for a hard-to-tell-the-difference stained glass look-alike. 

Church Backdrops

Holiday Service Backdrops

The church that we attend and I know of others like it, offer modern and creative backdrops for specific events and holiday services. It doesn't get much more impactful than to have the church and choir singing a hymn backed up by a beautifully lit background. 

Youth, Fun And Fellowship

Door Wrap With Youth Group Event

What about other signage and custom graphics throughout the church facility? In addition to the typical room number signage; ADA/Braille signs and others, Vital Signs can produce door, floor and wall wraps and in general, spiritually-themed artwork wherever you need it. No one ever said that church graphics/signage needed to be boring..in fact...just the opposite!

A Contemporary Curved Wall Praise Message

Call Us Today!  (412) 494-3308

Not sure what kind of design you want to add to your church? Give the Vital Signs Design Team a call today. We are happy to help you brainstorm the colorful possibilities. We will even visit your space to make suggestions...just give us the WORD!!

Call Vital Signs TODAY! (412) 494-3308

Don't Forget To Enter The Vital Signs Build Your Brand GIVEAWAY Today! We will be drawing our next winner at the end of this month!  You may enter here: www.vitalsignspgh.com

What Makes A Good Magnetic Sign?

Before You Order Magnetic Car Signs....

There is no doubt that you've driven around town and noticed the multitude of cars and trucks which sport magnetic signs on the sides of their vehicles. Mobile Marketing is all around us. And with the cost per view being so economical, what better way to get your message out there.If you're one of the many folks who have realized the importance of this "no brainer" advertising method, you know that it works!

But before you rush out or online to order your set of Magnetic Car Signs, there are some considerations you should think about. Not all magnetic signs are created equal and I'll explain why. Probably the number one magnetic sign faux pas that we see in our business, are design flaws. It is important to work with a sign designer who can guide you on the content and design of your magnetic signs.

You may be saying..designer for magnetic signs? It's not rocket science, I can design them or I'll just order online and  use one of those "do it yourself" magnetic sign design applications.

W-A-I-T!

Before you get too excited to order the great deal you found for a pair of magnetic signs, let me explain what you need to think about. First, you need to be sure that your vehicle does not have panels (or the area you intend to put the magnetic sign) made of fiberglass or aluminum. Some of the newer cars being made, are not made of steel. So your car needs to be steel or your magnetic signs won't stick.

A Long Magnetic Sign

SHAPE Of Signs

One consideration when fabricating your magnetic signs is the corners. Magnetic signs can have squared corners or rounded corners. While both corner types will work, rounded corners will offer better wind resistance and be less likely to be lifted up at the corners by the wind when travelling.

Magnetic signs can also lend themselves to be cut into different shapes. In our business, we call that a "die-cut". Not every magnetic sign is a good candidate to be a die-cut shape. It really depends upon the business and logo design. When a die-cut sign can be utilized, it can be very eye-catching and memorable.

An Attractive Die-Cut Magnetic Sign

SIZE Of Signs

The size of your magnetic signs is an important consideration. This is one area when using a sign professional is important. Every size magnetic sign will not work on every car. Also, the type of car plays a key role in determining what size of sign will work. At Vital Signs, we have templates of every car and truck. Our designers create the design of magnetic signs based on the type of vehicle and the contours of that vehicle. A magnetic sign should be placed on a flat surface, not on the contours of a car, or it will be gone before you can make one trip around town. There are not standard sizes for magnetic signs, they should always be customized to fit your specific type of vehicle.

There is a whole lot going on here...where do you look first?

DESIGN of Signs

I mentioned that the most common issues we see with magnetic signs is a flaw in their design. Most often it is the word count. Too many words and too much information on your magnetic signs defeats the whole purpose of having them. If there is too much information crammed into the space, the message is not easily read or will not hold a viewer's attention in traffic. The only thing worse than a wordy set of magnetic signs...is a whole car full. Too many signs can look too busy, confusing the viewer(s). We get that you have a great business and offer lots of quality services, but the rule of less is more applies when designing magnetic car signs. Trust us...we know this after many years in the business. 

What Does That Small Print Say?

SIGN Details

Sign details like text size, color palette and the design of how they are integrated together matter. Some logos feature images also. When incorporated in a balanced way, images can greatly enhance the design. We see customers who come to us excited over a sign they saw or a cool, curly font they are set on for their signs. Unfortunately, text type and size make a huge difference in read-ability. Curly script fonts are better left to print design, not your magnetic signs that you want everyone to read in a very short amount of time in traffic. It is for these reasons, a sign designer is highly recommended in helping you to get the most effective magnetic signs for your money. Of course there are some customers who are insistent on using their own design. See if you can spot those in traffic, now that you know what to look for.

Great Colors and Easy To Read

Material Types

There are two types of magnetic sign types. There are the magnetic signs which have a digitally printed design applied to the magnetic material. And there are also magnetic signs which have cut vinyl applied to the magnetic material. To make this choice, the sign design or logo will play a large part in the decision. If a logo lends itself to being cut into vinyl, we can use it. Most often when the logo or sign design has multiple colors or color blending, it will always be digitally printed & then applied to the magnetic material. With regard to the pricing difference between digitally printed and cut vinyl, it will typically be a small difference between the two. 

Durability

So how long should they last? This is a hard question that again, is dependent upon which material is used to fabricate the signs. It will hinge on weather and climate variables of location and/or vinyl type. Some vinyls come with a longer guarantee, but can still wear differently in harsh hot and cold climates. And of course, the life of your magnetic signs will also be dependent upon your care of them. They should always be applied to a clean surface and cleaned every couple of weeks.

Vital Signs Can Create Your Magnetic Signs!

Vital Signs has the two ingredients necessary to ensure that you receive magnetic signs that will work for you 24/7. Experience and creativity. We know how to make a successful magnetic sign combo that is sure to get you noticed. Magnetic Signs are such a small investment with huge ROI potential.

Let Vital Signs do the work, while you reap the reward!

Call Vital Signs TODAY!!

Don't forget to sign up on our homepage for our Quarterly Build Your Brand GIVEAWAY! It won't be long now until we draw the name of our second winner. Is your name in our hat?

(412) 494-3308 or www.vitalsignspgh.com

Location Location Location!

Curb Appeal Matters

A Weathered  Residential Neighborhood Sign 

The phrase Location Location Location is widely used and understood in the real estate world and beyond. It means that the neighborhood and location in which you purchase your home from could make a  positive future difference at resale time.

For any of you who have watched the home make-over programs on HGTV you have seen the emphasis that is put on the exterior curb appeal of the homes and yards within a residential neighborhood. That is because it's important. If the outside is not attractive and inviting, no buyer will be interested in seeing the inside of a home.

Sometimes I notice neighborhoods in the area in which I live which have clearly dropped the ball on their residential entrance sign and landscaping. Perhaps they once had  a committee or homeowner's association that handled such matters. Maybe their first sign was put in at the initial establishment of the neighborhood by the contractor and never thought about again. 

One thing that is clear however, is that a weather-worn neighborhood entrance sign in poor repair or appearance will not enhance the value of the homes which are in it. In fact, it will do the exact opposite. 

A Paint And Weather worn Entrance Sign.

Details Matter

Think about it. You have been told or heard that your home is the best investment you will ever make. Part of that investment is dependent upon how you keep it up. That includes both home repair and appearance, as well as the yard and landscaping in which it sits upon. Why invest in all aspects of your home, if your residential front entrance makes a shabby first impression.

It is easy to drive in and out of your residential neighborhood without any consciousness given to it's appearance. It is because we are used to it & don't even think about it. But look around. What do you think when you pass a shoddy neighborhood entrance sign or one which has faded so much, the words are difficult to read? 

A front entrance monument or post and panel sign should be considered to be an extension of your property. It's importance is worth developing a beautification committee to maintain your neighborhood's front entry and appearance and your future bottom line.

An Attractive and Inviting Residential Monument Sign

From A Vital Signs Perspective

We are happy to come out and examine your residential sign to see if the sign can be updated with a new sign face or suggest a material choice for a new sign which will withstand weather for longer . Vital Signs has showroom samples and multiple examples and styles of various neighborhood entrance signs to help you choose from. We are experienced with Neighborhood Homeowner's Associations. Please call us today to speak with our design team. 

Vital Signs (412) 494-3308

www.vitalsignspgh.com

By the way, don't forget to enter our Build Your Brand GIVEAWAY on our homepage!