Monday, September 12, 2016

The Season I Hate Most!

The Climate Is Horrible


Typical Political Campaign Sign


We all have our favorites when it comes to all of the seasons we experience each calendar year. But there is one season that I hate, no matter which date it falls on. That is..the Political Season. It is no surprise to anyone who knows me, that I dislike few things more than I dislike politics. Sadly, it has nothing to do with the political signs that we design and produce at Vital Signs. But to be safe, I will not open that can of worms here.

What Is The Law In Pennsylvania?


To Use Or Not To Use...


Instead I thought it might be helpful to take a look at what the statute says in Pennsylvania regarding the use of campaign signs. Pennsylvania statute (181.1) requires that campaign signs that are approved by a candidate or campaign must have a line that states that the sign is authorized by the candidate. Alternatively, if the sign is not authorized by the campaign, the sign should say so. 

Where Can Campaign Signs Be Placed?


In terms of sign placement, Pennsylvania does not allow signs to be placed within a room where voting is being held statute 1220 (c) . Also, according to a recent Pennsylvania Department of Transportation Signage Brochure, signs should not be placed in the public right-of-way, including utility poles. PennDot is legally required to remove signs that violate this law--owners will receive a warning that the sign must be removed, after which the sign will be confiscated and fees of up to $500.00 may be assessed.


Campaign Signs En Masse


Do Campaign Signs Really Work Anyway?

According To A Recent Study...



The answer is Yes! 


A recent study by Vanderbilt University's Cindy Kam and Elizabeth Zechmeister suggests that they do. In the study, the scholars placed four large signs for the imaginary school board candidate "Ben Griffin" on a street where roughly half of the parents passed each day as they drove their children to and from school. Three days after the signs were put up, the local PTA surveyed parents about their preferences in the upcoming school board election. The survey results indicated that parents who drove along the street where signs were placed were ten percent more likely to say that Ben Griffin was one of their top three choices for the position. The huge difference in favorability for Ben Griffin between those who saw the signs and those who didn't, suggests that campaign signage is a viable way for candidates to build name recognition.

So there you have it..political campaign signs do work..even if they can have a tendency to be placed in crowed areas. In any event, Vital Signs is happy to produce your single or double-sided campaign signs no matter who your candidate is.


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(412) 494-3308



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