Wednesday, January 31, 2018

It's A Sign!

A Post And Panel Sign

Time For A Bit O' Sign Lingo...

Upscale And Decorative Post And Panel  Business Identification Sign

We sign folk forget that not everyone uses the sign terms that we so easily throw around when talking to our customers and potential customers. If you're like most people, you might know that you need a sign, but may not have a good working knowledge of what sign type you need. Today, I would like to tell you about Post and Panel Signs.

What Is A Post And Panel Sign?

Post And Panel Sign Manufactured From A Frame Component System

Specifically, a Post and Panel Sign is a freestanding property identification; wayfinding or informational sign. There are various ways to fabricate this type of sign. Some materials can be pre-manufactured for P & P signs, such as extruded aluminum frames which have sign faces that attach to them.  There are also a variety of other different materials that can be used, such as wood.

Post And Panel Sign Constructed With Wooden Timber Posts

Post and Panel Sign Types & Uses:

Architectural Display Systems
Architectural Signs
Banner Frames
Banner Poles 
Monument Signs
Building Identification Signs
Campus Signs
Church & Community Reader Boards
Directory Signs
Kiosk Signs
Map Signs
Property Signs
Real Estate Signs
Resort Signs
Retail Store Signs
Slat Sign Systems
Traffic Signs
Yard Signs
Wayfinding Signs

What About The Sign Face On A Post & Panel Sign?

Post And Panel Sign With Carved Sign Face

So I have explained that the actual post(s) of a Post & Panel sign(s) can be manufactured from various materials, and the same is true for the sign face that is attached to the post(s). As with any other type of sign, understanding the exact location of the sign; length of time the sign is desired to last, as well as weather conditions and exposure, and consideration of the substrate which would be most appropriate to construct the sign face,  are all considerations in how the sign should be manufactured. Examples of different substrates include: Aluminum/Alumalite; MDO (Medium Density Overlay Board); Foam Core; HDU and LED Panels.

Is A Post And Panel Sign Right For My Location?

Large Post And Panel Sign With Gooseneck Lighting

The answer is ..let us take a look. Obviously, the business location and manner in which the business is situated will have a big impact on the sign type(s) that should be used. But there are also town/city/landlord guidelines which must be followed to ensure that your desired sign type is allowable. 

The Good News

Vital Signs Is Here To Help!

The Vital Signs Design Team is available to help you consider the material choices and sign design for your Post and Panel Sign! Call Us Today for your FREE consultation!

(412) 494-3308 or Email us at:

Tuesday, January 16, 2018

New Year..New Review

Sign Review..That Is

A new year..the time when we make personal New Year's Resolutions with the best of intentions. Sometimes we actually follow through and other times..well not so much. Why is that? Maybe it's because those New Year's resolutions typically revolve around personal and self changes and that can prove to be the supreme challenge for many of us.

But let's talk about your signs and visual branding. Do you typically think about how your visual identity represents your business each year? If you don't, you should! It is very common to be so consumed by the day-to-day operations of running a business that one can easily overlook the need to take a signage and visual branding review of your business.

So what should be included with an annual signage review? I'm glad you asked. 

Sign & Graphics Annual Review

1.  Condition: What shape is/are your sign(s) in? Are they in poor condition and need of repair? Do they have vinyl peeling or appear weathered and worn?

2.  Impression: What type of impression does your sign(s) leave with viewers? Does it have instant impact? Is the design attractive or outdated? Is the sign(s) presenting your business at it's best? What they say about first impressions is true.

3.  Functionality: Is your sign bringing you business? Does your signage work for you 24/7?

4.  Location: Is your signage placed in the most strategic location(s) of your business? Is there another location that would provide more viewer exposure or an additional location in which you could add more signage?

5.  Material: Are you using the best material(s) for your signage? For instance, perhaps you have an old wooden post & panel sign when you could be using a newer, more attractive and eco-friendly sign system. Is your sign(s) lit to advertise your business at night?

Never Underestimate The Importance Of Your Signs..

Signs are absolutely critical to your bottom line and the healthy operation of your cash flow. Sub-par signs can serve to function like a slow leak of profitability. Of course your signage and visual graphics don't need to be replaced every year, but one should definitely do an annual review to ensure that your business signs and graphics are serving the business in the highest manner possible.

Vital Signs Can Help!

A signage and graphics review doesn't take long to do. Vital Signs is happy to send someone over to help do a walk-through and review of your visual branding and make suggestions if necessary. At Vital Signs we understand how important your visual branding is to your bottom line. Give us a call today to schedule your New Year Sign Review!!

(412) 494-3308 or visit us at: