Thursday, January 3, 2019

New Year, New Review

Sign Review...That Is




Okay, at the risk of repeating myself (or re-posting a previously posted blog post..hint hint..), I am going to address the same topic, with almost the exact same wording I used before. Why, you ask? Because it is a new year and still applies. I will say again that a new year is typically the time when we make personal New Year's Resolutions with the best of intentions. Many of those resolutions are personal ones about the way we look, our size, how we function in our daily lives, etc.

We want to look our best, be healthy and function in a way that is positive and productive. And when you think about your business signs and visual branding, those attributes still apply. It is easy in the day-to-day business operations, to forget about the visual identity of our businesses. For many, signage and branding was a one-time 'must do' and then it hasn't been thought about much since. 

If you are not in the annual habit of reviewing your signage and visual branding, you should be. In today's advertising and media driven climate, every business should be maximizing every advertising opportunity at their disposal (within the bounds of your business budget of course). Signage and visual branding is a relatively economical way to get a large return on your investment.



So what should be included with an annual signage review?


1. Condition: What shape is/are your sign(s) in? Are they in poor condition and in need of repair? Do they have vinyl peeling or appear weathered and worn?

2. Impression: What type of impression does your sign(s) leave with viewers? Does it have instant impact? Is the design attractive or outdated? Is the sign(s) presenting your business at it's best? Does your signage grab a viewer's attention with a bold design? What they say about first impressions is true..even with signage.

3. Functionality: Is your sign bringing you business? Does your signage work for you 24/7?

4. Location: Is your signage placed in the most strategic location(s) of your business? Is there another location that would provide more viewer exposure or an additional location in which you could add more signage?

5. Material: Are you using the best material(s) for your signage? For instance, perhaps you have an old wooden post & panel sign when you could be using a newer, more attractive and eco-friendly sign system. Is your sign(s) lit to advertise your business at night?

Never Underestimate The Importance Of Your Signs...



Signs are absolutely critical to your bottom line and the healthy operation of your cash flow. Sub-par signs can serve to function like a slow leak of profitability. Of course your signage and visual graphics don't  need to be replaced every year, but one should definitely do an annual review to ensure that your business signs and graphics are serving the business in the highest manner possible. Not only that, how else will you find out about the cool, new media and products Vital Signs is serving up. We are always monitoring new products and trends in the visual branding arena and appreciate the opportunity to bring them to our customers. 

Do you need assistance in doing your signage review? Vital Signs is happy to help. We would be happy to come to your local location and help assist in the review of your business signage. Just give us a call!

(412) 494-3308


The staff at Vital Signs would like to wish all of you a very happy new year! May you all be surrounded by friends, family, pets and those things which make you the happiest! 


Here's to a wonderful 2019!🎉




Tuesday, October 30, 2018

When Hate Kills...

We ALL Mourn




Once again we are witnesses to the ugliest manifestation of human behavior. The senseless killing of eleven individuals and injuries to several others..all for the insanity of someone's ingrained hatred. Our hearts break for the families and friends of these people who died while simply celebrating their faith. It is unfathomable to me how one can harbor such hatred for any thing or person.I have to believe that an individual who is capable of such a horrific act must surely be mentally ill. And I absolutely do not feel that this should be a time of placing blame (politically) and pointing fingers at others. The bottom line is that hate within this man, drove his murderous act.




Unity



Sadly, it seems to take a tragedy to unify everyone in compassion for humanity. And even more sadly, it will only be a temporary sentiment until the next big story blows up. It is so unfortunate that we as a collective group of people cannot maintain our compassion for more than the handful of days that a tragedy is reported in the media. 




I remember doing a simple lesson when my children were young. We took a few eggs (with tan and white shells) from the refrigerator and first talked about how they were different from each other. We then cracked them in a bowl. The point was to discuss how we are all different people on the outside, but on the inside, we are the same. And at the end of the day, this is still our truth. Though our thoughts, beliefs, and religions may differ, we are all part of the human family. It seems that there is a huge lack of tolerance and kindness for others in our culture. I think that this is one of the reasons I enjoy the Ellen Degeneres show so much. She is an outstanding example and advocate of kindness. Kindness is such a free gift that we can all give to eachother!

Thought-Provoking..

The hate that moved this man to take lives should motivate all of us to think about how to develop lasting solutions first and foremost on a personal (self and people to people) level. Perhaps it can best be summed up by the late Mr. Rogers:



Let's be the kind of people who care and make it our problem to solve!



Wednesday, September 26, 2018

Ghoulish Graphics


It's Time...




Some parties are deserving of the coolest, over-the-top decorations that you can find. I think Halloween is one of those annual and graphically inviting opportunities. It just so happens that October is quickly approaching and Halloween is not far behind it. 

We love Halloween, don't we?! Why is that? I think it's because we get an opportunity to dress in fun costumes and enjoy parties in creatively decorated surroundings, be it in the work setting, in a residence or somewhere else.

For the real Halloween decorating connoisseur, I think the challenge becomes "topping" your decorations from last year's party. Lucky for you, Vital Signs can help you achieve that look each and every year!

Add Your 3D Decor


Now of course you will want to supplement your ghostly graphics with table decorations, 3 dimensional skeletons and the like, but for the space itself, we have a few ideas to whet your halloween imagination.

Witchy Windows And Walls


Complete With Broom


Whether you choose green witches, scary silhouettes or creepy crawlers, we have a design for you. For the younger generation who may be trick-or-treating at your home, a less scary and traumatizing window vignette may be in order. But for the adult party-goers who may be coming to your Halloween party, we owe them a cringing space fit for horror!


Yes, We Can!

The Outside Space


The Outside Experience Is Important Too!
Simple, But Very Effective


Sometimes the inside space is just not enough. The experience should begin at the approach of your home. That is, some folks just don't feel satisfied unless the entire house screams Halloween! And yes, we can help you with that. There are some of those neat projectors that can be set up outside to display various graphics onto the house and yard. But occasionally, the effect is not complete without adding decorations that must be fabricated and that's where Vital Signs' comes in. We have a large variety of materials that can complete your look with minimal installation and easy removal.

Scary Or Welcoming!

Don't Forget The Floor!


3D Floor Graphics For Maximum Visual Impact


Oh yes...did I mention that we have amazing graphics for your floor! Whether you have carpet, tile or some other floor material, we have a medium that will work for people-stopping and eye-popping colorful graphics. Floor graphics truly take your party space to the next level which is, afterall, exactly what you hope to achieve!!


Skeleton Fun With The Floor


We're Ready..Let's Start Planning..


Headless Hostess


Fabulous graphics don't just happen..we need a little time to make sure they wow your guests..so let the fun begin. We love a good party and can't wait to help you set the mood! Please call us TODAY so we can start the Halloween planning! And save a Reese's Cup for us!


We Never Outgrow Halloween Reese's Cups!

Call Vital Signs NOW! (412) 494-3308




Tuesday, September 18, 2018

Baby Nursery Trends With Digital Graphics

The Walls Have It


Birch Trees Are Always Fun


Mood-making graphics in baby nurseries are trending at an all-time high. With the ease of purchasing themed nursery decals; elaborate theme-specific vignettes, baby names and more, it has never been easier to decorate the home baby nursery (or any nursery for that matter). There are a multitude of boy and girl themes to choose from with ready-to-apply graphics from the nearby craft store or from an online retailer.

We Can Help You Add Dimension With Your Nursery Graphics



If you really want a unique design that no one else has, we can help! Vital Signs can help to customize your new nursery with designs that will grab your baby's attention and elicit "oohs and aahs" from visiting friends and family.

Pastels And More...


Goodnight Moon


And let's be honest, decorating the nursery for a new addition is a huge part of the fun of prepping for the newest family member! It doesn't take a huge investment of time or money to create a magical visual impact in the nursery. From Peter Rabbit to Harry Potter and everything in between, the design possibilities are endless. 


Who Doesn't Love Piglet And Pooh



Have a favorite nursery rhyme or verse you would like to have on the wall? Not a problem, we can help you find the perfect font. Need us to match specific colors you would like to use in the nursery, that's an easy request also. 


Hickory Dickory Dock


Designs To Grow With Baby


For Your Baby Muggle


Need a design that will grow with the baby through toddlerhood? We can help! Our Vital Signs design team is here to help you brainstorm the design possibilities. Not only that, we can print on vinyls or fabric that won't damage your wall! In other words, we have graphics for every age and every stage!


Shhh...Baby Dreams In Progress!


Let Us Help!


Other Signs We Can Make For You!


As it just so happens, the Vital Signs' Owners are soon to become first-time grandparents and are in fun, nursery-decorating mode as well. If we can assist in creating your child or grandchild's nursery design, we would love to help!

Call Us TODAY! (412) 494-3308 or visit us at:

www.vitalsignspgh.com




Friday, September 14, 2018

It's Getting Frosty...

Frosted Vinyl Accents


Frosted Window Vinyl With A Touch Of Color


Most people have seen a frosted vinyl window, door or room divider in a business setting, but may not realize how easy it is to add frosted vinyl accents within the home.There are different reasons that one might wish to add frosted vinyl in a residential setting, such as: Decorative accents, for light diffusing purposes or safety reasons (so glass can be seen and not walked into). 

Simple Frosted Vinyl Glass Design



These days frosted vinyl decals can be purchased in craft stores or from online retailers. It is equally as easy to have a sign provider customize and install a one-of-a-kind design. The benefit of having a sign company involved in the project is that we can assist in the design planning process. Our designers can quickly identify which designs would work well in a specific setting and provide the easiest installation. Also, sign installers are experienced in installing vinyl and are less likely to have mistakes in their application of the vinyl.

Frosted Vinyl For Decoration And Privacy

Elevate Your Interior Decor


Elegant And Unique



What I love about a frosted vinyl application in the home is that it elevates the design aesthetic for a nominal investment of time and money.

Geometric Frosted Vinyl Room Divider

Looking to add a touch of elegance or whimsy to your home? Please give Vital Signs a call today. We are happy to work with you on finding the perfect design.

(412) 494-3308 or visit us online at: www.vitalsignspgh.com